Margin, markup & printer-hour profit
Understand what each profitability number tells you.
On this page
Margin and markup use different bases
Margin is profit divided by revenue. Markup is profit divided by cost. The calculator targets margin, so entering 40 does not mean adding 40 percent to your production cost.
Illustrative example without selling fees: an item costing 10 and selling for 15 produces 5 profit. That is a 50 percent markup but about a 33.3 percent margin. The interactive example in Price your prints lets you explore this difference.
Suggested price versus your selling price
The suggested price is an estimate of the price needed to meet your target margin using the selected inputs and selling fees. Your actual selling price can be different.
Enter the price you intend to charge and inspect the resulting profit. If it does not cover the work, revisit the price, batch size or costs rather than assuming the target margin is already achieved.
Read unit and order values together
Cost per unit helps compare individual items. Profit per order shows the result across the order quantity and the included fulfillment costs. Keep those two scopes separate when comparing jobs.
A positive material-only return can still become a poor estimate after labor, packaging, shipping or fees. Check that each relevant cost is represented once. Locked advanced inputs are excluded from Free calculations.
Compare profit per printer-hour
Profit per printer-hour relates estimated order profit to expected printer time. It can help compare two jobs competing for the same machine, even when their selling prices are very different.
It is an estimate rather than a machine schedule or sales report. Hands-on labor already included in the calculation is a cost; printer time is the time the machine is occupied. Review failed-print assumptions and the selected costing mode before comparing results.
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